“Trading conditions are at their worst since the Covid outbreak”, reports author warns.
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A pre-roll YouTube ad for Planet Woo has been found to be “likely to cause serious and widespread offence” to a general audience.
It matters who owns TikTok, especially as more young people use it for news. But if we’re worried about governments’ influence on media owners, look no further than the state of several UK newsbrands.
Digital advertising will not be “immune” from tightening marketing budgets, IAB’s UK chief has warned, after the trade body found the market grew 15% in the first half of 2022.
In brief: the share of total US adults who say they get their news from TikTok has tripled since 2020, from 3% to 10%.
In brief: nine in 10 political disinformation ads tested by researchers were approved by TikTok, despite its purported ban on political advertising.
Nearly half of all purchases were for £20 or less, implying the developing social market is leaning towards attracting consumers of smaller luxuries.
In brief: The number of concurrent users in Horizon Worlds is less than Second Life, which debuted in 2003.
Why does it take the death of a young girl to get answers from Facebook in public and on the record in this way, asks the editor.
In brief: Meta is freezing hiring and will restructure teams, including by reducing headcount.