Upcoming Event
The Future of Brands
The media strategy event for marketers at the world's leading brands
100% Media – news analysis, data and opinion
Whether they knew it or not, the crowds were treated to a non-stop showcase of all things environmental, social and governance.
Bipartisan bill aims to break up Google’s ad business
The Competition and Transparency in Digital Advertising Act was introduced in the Senate on Thursday.
Why do brands buy ‘inventory media’ when it makes no financial sense?
It’s unfavourable for brand advertisers and doesn’t make any financial sense. So why do these brands’ marketers buy it?
Arnell: Broadcasters need execs who can detect metaverse BS
Caution advised as ITV and others enter ‘Web3’, the metaverse and the NFT market.
100% Media Roundup: Twitter, Snap, TikTok, IPG
This is a daily digest of news stories from around the media world, updated by The Media Leader team, to ensure you’re 100% up-to-date.
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Opinion
The only thing that will get Rupert Murdoch’s attention is if the advertisers no longer turn up.
Without a mainstream platform, Piers Morgan looks diminished. The ‘global’ reach of his content is worth very little, writes Nick Manning.
Partner content: If you’re thinking about a media move, you might like to think a little more outside the box.
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