Why does it take the death of a young girl to get answers from Facebook in public and on the record in this way, asks the editor.
28 Nov 2022 | Omar Oakes
The debacle that is this Qatar World Cup reminds us that breaking trust with consumers wrecks a media company’s implicit licence to dazzle and entertain with fiction and spectacle.
The overwhelming favourite to be the UK’s next Prime Minister will keep attacking the media to cover up her mistakes.
We need new ideas and approaches when it comes to training, development and wellbeing at work, writes the editor.
Are advertisers realising that agency relationships are more important than they realised, asks the editor.
As media and advertising companies report their quarterly earnings, no one seems interested in talking about the most important resource of all and why it is in such short supply.
Advertisers want long-term partnerships and are concerned about the ‘missing middle’, but are broadcasters strong enough to face down Big Tech, asks the editor.
We are being treated like children over climate change. Is 41-degrees enough to change attitudes in media and culture, asks the editor.
Hype about the metaverse, web3 and NFTs is driven by an erosion of trust in institutions, including media brands, writes the editor.
100% Media 0% Nonsense: Traditional ad-buying models are not fit for purpose, writes the editor.
How much worse does ad fraud need to get before it gets taken seriously?