Cath Waller tells The Media Leader about her experience shark-cage diving and who is her media industry icon.
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From changing government regulation to the passing of the Queen and the sale of Twitter to Elon Musk, to say 2022 has been an eventful year in media and the world more generally would be an understatement.
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The Media Leader spoke to media agency execs, broadcasters, intermediaries, specialists and columnists to find out their thoughts on the most significant change in media this year.
JCDecaux’s co-CEO in the UK, Dallas Wiles, tells Omar Oakes why the outdoor media company thinks 2023 will the year of the public screen.
From sustainability, the talent crisis and trust in media, to ad fraud, inflation and Netflix’s ad tier, The Media Leader has covered a lot of news this year, but what were our most-read stories?
The basic relationship between reach and business results has “eroded dramatically”, Zenith UK chief strategy officer Richard Kirk argues.