Acast has reported organic net sales growth of 13% in 2023, despite a “weakened economy” affecting global advertising markets.
ARCHIVE ▸ Ella Sagar
The TV audience measurement body has chosen BVA BDRC to carry out a study to help shape the future of CFlight.
The Media Leader has compiled predictions for the year from 11 industry leaders at The Year Ahead 2024.
They show the ability a media channel has to change perception about a brand, otherwise known as signal strength, according to Richard Kirk, EssenceMediacom’s joint strategy officer.
What does Disney’s investment in the Fortnite maker mean for the two companies and for advertisers?
Spotify has launched a “censored” campaign in the UK to highlight restrictions Apple has on in-app payments and promotions.
Radiocentre said the BBC’s intention to launch four digital spin-off music stations are “an attempt to directly imitate the recent success of commercial stations”.
The number of UK households with a subscription VOD service decreased by half a million quarter on quarter, according to Barb’s latest data.
Clear Channel UK’s sales director shares his most embarrassing professional moment and advice for his younger self.
VOD household penetration globally increased in Q4 2023, partially down to ad-funded tiers on platforms like Netflix, according to new research.