The sponsorship deal was brokered by Manning Gottlieb OMD and Channel 4 Sales.
ARCHIVE ▸ Ella Sagar
Miron intends to step down from the role in March 2025 and become chairman.
Audio ads should be optimised for the device they are listened on to improve effectiveness, according to new research.
The outdoor media owner reported $623m in consolidated revenue in Q4 2023.
The company has struggled to turn large audiences into reliable advertising and subscription revenue, industry sources say.
Ed Couchman, head of sales for the UK and Northern Europe at Spotify, joins Ella Sagar to talk about the company’s advertising ambition, its podcast and audiobook strategy, and kindness as a superpower.
TikTok’s head of client measurement for Europe, Israel and global gaming, Steve Lockwood, does not see TikTok as like TV or taking TV’s audiences, but instead that they are more complementary to each other.
Host Jack Benjamin welcomes editor-in-chief Omar Oakes and reporter Ella Sagar to examine Thinkbox’s new members, headlines from the consumer ABCs and what is happening with GB News and Ofcom.
The director of sales, international, at Acast shares her bravest moment and the value of “slow media”.