VIOOH argues that 2020 will be the year programmatic OOH will go mainstream. Demand and supply are certainly growing, yet there are some pretty big hurdles and tricky questions…

Future has announced its intention to acquire TI Media, the magazine publisher of over 40 brands, for £140m.

The Ozone Project has secured The Stylist Group as its latest publisher – marking the first time the digital ad platform has signed a partner from the magazine market.

The UK’s online advertising and publishing sectors are currently preparing for a major shake-up to a staple component of their trade, but by doing so the market will be forced to mature.

Last quarter we reported that commercial radio was closing the gap on the BBC with its highest share of listening hours in recent years.Now, according to the latest figures released by Rajar covering Q3 2019, commercial radio has claimed its largest share of the market in two decades – 48.1%.Meanwhile, Global continues to pull in… Continue reading Commercial radio closes the gap

The world’s largest advertising network posted growth of 0.7% with a stronger performance in Europe helping offset weakness in the US

A year into the job, Newsworks’ executive chair tells Mediatel News about her strategy to see adspend flow back to publishers. Interview by David Pidgeon.

As the audio market grows to encompass streaming platforms, podcasts and new tech, agencies are calling for the sector to build a new system to effectively measure it.

Podcasting and the rise of online listening – matched with growth in connected cars, 5G and smart speakers – is driving the market towards a new renaissance.

As we approach the end of 2019, what new trends should the industry be focused on? David Pidgeon reports on the top findings.