In brief: Destination Canada has used call-to-action cards on Spotify to target “high-value travellers”.
ARCHIVE ▸ Ella Sagar
Retail media could be seen as “the third wave of digital” after Google’s search and social with Meta, says Criteo’s chief revenue officer.
The UK has issued more sanctions against Russia after its illegal annexation of four Ukrainian regions which includes preventing access to services such as advertising services.
In brief: DUG, the Swedish potato milk brand, has appointed VCCP Media as its media planning and buying agency in the UK.
In brief: Alisa Bowen has become president of Disney+ with immediate effect.
In brief: The BBC World Service has outlined plans to “accelerate” its move to digital.
Connected TV will be the biggest key programmatic growth area over the next 12 months, according to data from IAB Europe research.
In brief: The GoodNet has announced a partnership with SeenThis to enhance video and display advertising on its sustainabile ad network.
In brief: Sky was the most highly-valued media owner in the UK, coming in at Number Six in Kantar research.
The Media Plan: Shelter’s latest campaign has been designed to resonate with a left-leaning, progressive, politically engaged, urban audience.