Beauty brand Clarins has launched its first campaign on connected TV to target women aged 35 and over with an interest in beauty.
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Global has issued a guide to agencies and advertisers around the limits to its terms and conditions set to be introduced to all of its radio ads in December.
DoubleVerify has launched DV Attention Lab to offer advertisers attention-based insights and recommendations on campaign performance.
In brief: Spotify has launched Podsights, a podcast advertising measurement service, across Europe today.
In brief: 4Sales has partnered with ViewersLogic to launch a “new industry standard” platform measuring a consumer’s journey to purchase after watching a TV ad.
Katie Bowden, Global’s director of commercial audio tells The Media Leader about what she would change about the media industry.
The UK Government could spend up to a maximum of £930m over the next three years on media.
In brief: Independent media agency The Specialist Works has been appointed TV agency of record for Neilson Financial Services.
In brief: Kantar’s TGI consumer data team has partnered with location intelligence company Adsquare to offer targeted campaigns to consumers at postcode level in Great Britain and France.
More than eight in ten (84%) digital ad professionals believe the industry needs to do more to help reduce emissions, according to new research.