Talon Outdoor has developed and launched a data-backed travel tool to help people plan journeys during the quietest times on the London Underground.
ARCHIVE ▸ Ella Sagar
Introducing today’s round-up of stories from around the media world, updated by the Mediatel News team, to ensure you’re 100% up-to-date.
New columnist Professor Karen Nelson-Field came out top with her first piece in the attention revolution series while Ray Snoddy took three of the top five spots in most-read opinion pieces.
Nearly 10% of video ads and 20% of CTV ads inventory were fraud or sophisticated invalid traffic (SIVT), according to new research.
The future of Connected TV advertising will be programmatic, automated and have seamless ad breaks, but “we are not there yet”, industry specialists have warned.
Confidence about the publishing industry has fallen despite 31% year-on-year growth in total digital publishing revenue.
Major changes to the draft Online Safety Bill were put forward by a government committee today.
The Media Plan: LiveScore and Reach have set out to curate a definitive top 10 list of the “most culturally important matches” in British football history.
Anything on the screen is TV, Sir Martin Sorrell told delegates at The Future of TV Advertising Global this week.
The Advertising Association’s Media Business Course (MBC) will return in summer 2022 for media talent with four to five years’ experience.