In the second part of Nick Manning’s thoughts on fixing the digital advertising landscape, he provides six recommendations for advertisers.
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Strategy Leaders: Doing nothing is not an option and solutions must be found by developing new approaches, Nick Manning warns.
How much progress has been made in the five short years since the ANA investigated the US media market. Nick Manning gives his verdict
In the midst of a flurry of media agency reviews, Nick Manning assesses what’s changed across the pitching landscape