Lea Sandell described how Lego considers its social strategy and how changes to social media platforms are creating new challenges and opportunities.
The new targets are based on All In’s 2023 census data and add to the existing eight-point action plan.
Ocean, Open Media and Metro donated ad space for ad activity to kick off the first-ever Trans+ History Week across the UK.
Rankin Creative announced its rebrand at an event featuring creative figures discussing their craft.
Across the group, strong digital and programmatic growth were isolated as principal drivers.
A panel at Spotify Sparks discussed how the industry should take the fear out of discussions around DEI.
Advertisers, agencies and media owners are collectively “leaving money on the table” due to existing industry structures, a special webinar by The Media Leader and Salesforce heard this week.
Rhys Hancock sat down with Jack Benjamin to discuss what agencies can do to better handle gaming remits.
Audio needs to do more to educate agencies and advertisers about its effectiveness and innovation, according to a panel at The Future of Audio and Entertainment.
The company has also promoted Sammie Eales as it looks to enrich its commercial data offering.
Reporters Jack Benjamin and Ella Sagar are back with a look at the stories that mattered most in media and advertising this week.