Instagram walks back some changes following criticism
Instagram is walking back some recent changes to the product after weeks of mounting criticism that it was becoming too much like competitor TikTok.
The company is halting a test version of the app that opened to full-screen videos and photos (akin to TikTok) and will also temporarily reduce the number of recommended posts it shows to users.
Instagram chief Adam Mosseri detailed the about-face in an interview Thursday.
The news comes after Mark Zuckerberg told investors in Meta’s Q2 earnings call that Instagram would be doubling the share of recommended posts displayed to users by the end of 2023.
