Sky, NBCUniversal, LG Ads, Titan OS and EssenceMediacomX debated how to best reach audiences in developing TV environments.
ARCHIVE ▸ Jack Benjamin
Mail Metro Media’s chief revenue officer sits down with Jack Benjamin to discuss the publisher’s multimedia strategy in what is a key year for politics and sport.
Samsung Ads will shape how CTV is integrated into Origin’s cross-media measurement initiative.
Barb has announced an upgrade that now incorporates 14 of the most-used traded audiences into its reporting.
Pay-TV subs are predicted to decline by 8% across Western Europe by 2029, according to the latest report by Digital TV Research.
A Pinterest campaign that utilised Mediahub’s new tool saw significant brand uplifts while reducing carbon emissions.
The organisations are asking police to take the issue of online violence against women journalists more seriously through improving reporting practices and communication.
Revenue dipped 2% in 2023 to £4.26bn.
Pitts will start in his new role in Q1 2025.
Reach saw a 24% decline in page views last year and a double-digit drop in digital advertising revenue as a result, but the publisher says it has a clearer picture on its financial strategy.