More Opinion articles

Raymond Snoddy looks at the year ahead – predicting that Rupert Murdoch will be humble, having stumbled across the concept for the first time in 2011; that he will not be on Twitter beyond Easter but that he will launch a Sun on Sunday this year; that the iPad will head towards the mainstream, with or without Premier League Rights; and that yet again the vast majority of newspapers will stubbornly refuse to die…

Should we be surprised that TV viewing is reaching saturation levels given that the digital switchover is almost complete, pay TV is almost at saturation point and most of the new technologies that have affected TV viewing are already well-established now…

David Brennan explains how he went undercover as a 42 year old housewife called Gladys to prove why online research can still be ugly…

Raymond Snoddy looks back at the events of 2011 – maybe not a total Bah Humbug year but we hope for much better in 2012…

Fern Miller, head of planning EMEA at LBi, explains why good planners are usually in great demand…

Simon Andrews, founder of the full service mobile agency addictive!, on mobile advertising…

Elliot Parkus, media director, AdConnection, gives a list of new year’s resolutions to carry us through 2012…

Raymond Snoddy: If the behaviour of NotW journalists should turn out to be only bad, shocking, disgraceful and illegal as opposed to be beyond the pale of anything recognisably human, we have to wonder whether the Leveson inquiry has been set up on what is at least partially a false premise?

Jim Marshall reviews the trials and tribulations of the press during the past year, but says it might just be that we will look back on 2012 as a year when newspapers became resurgent…

Media agencies and media owners are in danger of failing to anticipate the impact technology will have on their businesses. Rhys McLachlan, corporate development director at Videology, explains…