James Whitmore, MD of POSTAR, on the big issue for the future – who should own how much of the news media? What should happen, and happen quickly, is the creation of a fresh legal framework for the ownership of news media…

James Whitmore, MD of POSTAR, says to make sense of today, why not place yourself in the future? Get up from your desk now. Abandon your computer and smart phone. Go and sit in the park. Lie on the sofa. Think…

James Whitmore, MD of POSTAR, shares some interesting learnings (and amusing observations) from a recent European media research conference…

James Whitmore, managing director of Postar, on the unintended consequences of measuring “quality”…

James Whitmore, managing director at Postar, on the dangers of content over creativity…

James Whitmore, MD at Postar, sees mobile measurement techniques as an industry changing research tool, someone just needs to accept the challenge…

James Whitmore, managing director at Postar, on the sometimes wearing, occasionally amusing and always time consuming audience research debate…