Havas Group has appointed Mediacom’s Sarah Treliving as managing director of Arena Media.
In her new role, Treliving will be responsible for managing the agency’s UK team, with a focus on client leadership, commercial and new business growth, and talent management. Arena’s clients include Domino’s, Emirates, Westfield and Royal Mail.
Treliving joins from Mediacom where she has held various senior roles for the last nine years – most recently as managing partner, head of digital. Prior to that she was group account director at i-level.
Matt Adams, CEO of Havas Media UK & international, who Treliving will report to, said: “Sarah is the new face of Arena – a known innovator and digital by trade, she is the growth agent to take the agency forward. We have a strong, dynamic team at Arena who will thrive under Sarah’s leadership.”
Treliving said: “The work coming out of Arena at the moment shows what an interesting and forward-thinking team they are, with some truly exciting campaigns in recent months.
“In joining the agency I am looking forward to further driving their strategic focus and innovative ideas to help produce the best work yet for our clients.”
