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Estimated Cinema Advertising Revenue and Inflation

Estimated Cinema Advertising Revenue and Inflation

Source: Optimedia, January 2001

  1999 2000 2001 2002 2003 2004
£m 123 135 146 157 168 177
% increase year on year 27% 10% 8% 8% 7% 5%
Estimated CPT £39.65 £42.35 £45.36 £49.00 £52.42 £56.09
Media Inflation (%) 8% 7% 7% 8% 7% 7%

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