The weekly reach of All BBC stations dropped by 0.3% to 26.6 million, whilst All Commercial’s reach increased by 0.5% to 28.6 million. BBC’s Network Radio’s reach fell by 0.4% to 23.0 million.Q2 1998 Weekly Reach (000s) YoY Comparisons Station Q2 1997 Q2 1998 % Change All BBC 26,691 26,609 -0.3 All BBC Network Radio… Continue reading Q2 RAJAR 1998 – National Stations
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RAJAR results for Q2 show that overall, radio listening has dropped by 0.2%, and there have been some notable movements in the weekly reach of local commercial stations.Q2 RAJAR Local Commercial Stations Showing Greatest % Change YoY In Weekly Reach (000s) Station Q2 1997 Q2 1998 % Change Wyvern FM 76 123 61.8 96.3 Q.FM… Continue reading Q2 RAJAR Summary – Local Commercial Stations
The Q2 RAJAR results for London stations, announced today, show a mixed bunch of results. In terms of weekly reach, 963/972 AM Liberty showed the biggest increase (up 105% year on year), with Spectrum Radio and Virgin 105.8 next in line (up 32.5% and 31.5% respectively). Despite its huge increase in weekly reach however, AM… Continue reading Q2 RAJAR 1998 – London Stations
Untold is on the streets and sees itself a cross between the ‘nipple count’ school of men’s magazine publishing and those journals ‘still feasting on the carcass of a beast called yuppie’ (Time Out). Untold‘s articles ooze style and confidence and treats its audience with respect. It is also not too preachy and not too… Continue reading First Issue Review – Untold
This new magazine from the Nat Mags stable is aimed at women with children aged 1-10 and aims to give support ‘through the first decade of parenthood, starting where our little sister magazine Having a Baby leaves off’. Unsurprisingly perhaps, this title has a very similar feel to She magazine, and on a number of… Continue reading First Issue Review – M
The local commercial radio stations have returned very mixed results for the first quarter of 1998 with some stations improving dramatically, others declining dramatically and a few remaining fairly stable. All Local Commercial radio showed a 0.2% drop in weekly reach and a 0.5% points increase in share of listening.The biggest success story in this… Continue reading Q1 RAJAR – Local Stations
Commercial radio continued to pull away from the BBC in terms of share of listening for RAJAR Q1 1998: all commercial achieved a share of 50.1% (up from 49.4% last year) while the BBC’s share stood at 47.7% (down from 48.4% last year). Overall, all national commercial stations had a listening share of 10.2% (up… Continue reading Q1 RAJAR – National Stations
Right, I’m not going to pull any punches here. Future’s new lifestyle/car/motorbike magazine Redline is for sad boy-racers who can’t get girlfriends and spend all of their money and affection on lumps of metal which are only supposed to get them from A to B. They also probably still listen to Iron Maiden and wear… Continue reading First Issue Review – Redline
A new survey commissioned by MediaTel has found that 94% of the radio industry believes that it will be 10 years before digital radio becomes available in the majority of homes.The full-scale study into the viability of digital radio in the UK was conducted during November 1997 – January 1998 amongst commercial radio companies, the… Continue reading The Future Of Digital Radio
ISBA has said that it is “disappointed” with the ITC’s decision not to extend the amount of advertising minutage on commercial TV (see ITC Rejects Extra Minutage Proposal). The advertiser organisation believes that its submission, which ran to over sixty pages, actually called for “little more than the regulatory formalisation of what is already widespread… Continue reading Industry Reacts To ITC Minutage Decision