The decision was driven by the business’ desire to further provide ownership of hard-to-reach audiences through giant poster advertising in new and creative ways.

The research highlights the concerns around data protection among the British public, with only one in five confident their personal data is used in the best possible way by businesses.

Good Housekeeping performed well in the second half of 2017 – jumping two spaces since the start of the year to become the market leader.

The TV market posted a mixed bag of results in the second half of 2017, and year-on-year the market is generally in decline. However, circulation figures still remain strong.

The Economist UK edition outperformed Private Eye in the second half of 2017, with a 2.4% increase period-on-period in circulation, and 8% year-on-year.

RHS Media’s The Garden currently leads the Home Interest magazine market with a print-only circulation of 432,100.

Tray will become Media iQ’s new global chief financial officer.

In his new role he will be responsible for the UK’s financial performance and also the team, managing all UK business operations.

Leon Taviansky, who has been chief operating and financial officer since 2013, takes up the position of CEO after playing a “significant role” in transforming Exterion Media and driving growth.

Barber, whose role at Radiocentre is unaffected by the appointment, will provide strategic advice as the organisation develops its long-term vision to step up its offering and grow the business.