12.2 million adults now own a tablet – and 4 in 10 owners say that owning a tablet will mean they are likely to read more news – according to new figures from YouGov.
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After much speculation, Facebook has announced a major addition to its social network: ‘Graph Search’ – a new “smart” search engine.
Kinetic Worldwide, one of the global leaders of planning and buying Out of Home media, has announced the appointment of Stuart Taylor as CEO for the UK.
Figures published by the British Video Association show a massive rise of 49% in viewers’ spend on digital video entertainment during 2012. With over 40 digital services available offering a range of options for consumers to download and stream video entertainment on connected devices, the digital market is now estimated by IHS Screen Digest to… Continue reading Digital video spend soars as screens get connected
ITV’s rebrand goes live today – across all five ITV channels in the UK, six ITV Studios production offices around the world, and ITV Studios distribution arm, ITV Studios Global Entertainment.
There has been much online speculation over the last week about a “major announcement” from Facebook, due later today. Could it really be a search engine to rival Google?
Sir Martin Sorrell’s advertising clients are heading back to Channel 4 after both sides reached a deal today.
Warc report predicts global adspend will rise by 4% in 2013 and 5.5% in 2014, ahead of the 3.9% uptick estimated for 2012. Within this, 11 of the 13 featured markets should grow this year, and all of them will next year.
A new study highlights how consumers are combining different channels to purchase goods and that different age groups have their own buying pattern – reiterating the importance of understanding buyer behaviour and the need for multichannel marketing.
Experian Marketing Services today published its Digital Trends 2013 report; a comprehensive analysis of how data and technology will impact the digital marketing environment in 2013 and the key trends for marketers to watch across social, search, mobile and email.