Adludio – an AI-powered mobile advertising platform – has secured a £2m investment from investment company Mercia following a £4m investment in 2021.
The company says the funding will allow it to launch a fully automated version of its attention-led platform, offering marketers an SaaS product to design and deliver campaigns that “guarantee engagement.”
Last year, the company achieved 50% growth in the US and has produced mobile creative for major brands, including Ford, Land Rover Jaguar, Estée Lauder, Nike and Microsoft.
Founded in 2015, it has a presence in New York, Los Angeles, Chicago, Atlanta and Detroit and also delivers services via resellers in Hong Kong and Singapore.
