Reproductive health care provider Planned Parenthood plans to spend a record $50m in political adspend in the run-up to the November 8 midterm elections, according to reports.
That is more than double Planned Parenthood’s previous midterm election cycle investment of $20m in 2018.
The political ad investment, which will be used to help pro-abortion rights campaigners in key races across the country, comes after the overturning of Roe v. Wade in June.
Planned Parenthood’s previous adspend record was $45m in 2020.