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RAJAR Results Q2 2004:

RAJAR Results Q2 2004:

The following tables show the best and worst performers, in terms of weekly reach and share of listening, of the local commercial stations broadcasting outside London.

Top/Bottom 10 Weekly Reach (000s) % Change
Station Survey Period Ending Jun 2003 Ending Jun 2004 % Change
Star 107.9 Cambridge Y 17 35 105.9
Star 107.5 Cheltenham Y 15 23 53.3
KM-fm for Canterbury Whitstable and Herne Bay Y 18 25 38.9
Fire 107.6 FM Y 40 53 32.5
Signals Big AM (was Signal Two) H 50 65 30.0
Kix 96 Y 55 69 25.5
Galaxy 102.2 H 274 339 23.7
Magic 1170 (Teesside) H 72 89 23.6
Classic Gold 1521 H 5 6 20.0
Ridings FM Y 50 60 20
Classic Gold 1359 H 43 31 -27.9
Classic Gold GEM Derby H 42 30 -28.6
Capital Gold South Wales H 58 41 -29.3
Dune FM Y 45 31 -31.1
107.8 The Saint ( was South City ) Y 32 22 -31.3
Classic Gold Amber H 90 61 -32.2
Capital Gold Sussex H 55 37 -32.7
Capital Gold Hampshire H 63 41 -34.9
Classic Gold 828 H 40 26 -35.0
Star 107 Stroud Y 13 7 -46.2
Top/Bottom 10 Share Of Listening % Point Change
Station Survey Period Ending Jun 2003 Ending Jun 2004 % Point Change
Radio Borders Y 36.2 43.4 7.2
2BR Y 18.3 23.7 5.4
Spire FM Y 24.6 29.1 4.5
Sun FM Y 16.3 20.2 3.9
Star 107.7 Weston Super Mare Y 7.3 11.0 3.7
103.4 The Beach Y 15.0 18.2 3.2
Real Radio (Scotland) H 12.2 15.1 2.9
FM 103 Horizon Y 13.4 16.2 2.8
Northsound Two Y 10.2 13.0 2.8
Minster FM (inc.Yorkshire Coast & Brid FM) H 15.0 17.5 2.5
FOX FM H 19.2 14.8 -4.4
Metro Radio H 17.6 13.2 -4.4
Lantern FM 96.2 Y 23.0 18.3 -4.7
South Hams Radio Y 19.6 14.8 -4.8
Essex FM (inc.Ten-17 101.7FM) H 17.6 12.5 -5.1
Lincs FM 102.2 (inc. Compass FM & Rutland Radio) H 26.4 21.0 -5.4
CFM Radio Y 34.2 27.5 -6.7
Central FM Y 18.4 11.7 -6.7
Moray Firth Radio Y 34.3 26.9 -7.4
Orchard FM H 25.1 17.5 -7.6
IOW Radio Y 20.5 12.9 -7.6
Kingdom FM Y 24.4 16.2 -8.2

Stations reporting for the first time are CTR 105.6 and Dearne FM, 100-102 Century FM North and 100-102 Century FM South, which will report half yearly. Dee 106.3, Manx Radio and 102.5 FM Radio Pembrokeshire will report yearly.

Stations with new survey periods are 107 Star FM (Cambridge/Ely), which will report yearly.

New group reports are South & West Yorkshire (Lincs FM Group), which will report half yearly and Total Mix, which will report yearly.

The following station name changes have occured:Total Jazz Network (UK) is now Total Jazz/Smooth Network (UK) Jazz FM (London/North West) has become Jazz FM (London)/Smooth FM (North West) Jazz FM (North West) has changed to Smooth FM (North West) Classic Gold 774 is now Classic Gold 774 AM (MW) Lantern FM 96.2 has become Lantern FM 96.2 and 97.3 107.6 Juice FM is now Liverpool 107.6 Juice FM Juice 107.2 has changed to Brighton’s Juice 107.2 107 Swan FM is now known as Mix 107 Total Radio Investments Group is now The Local Radio Company Group Total Radio Investments North has changed to The Local Radio Company North Radio Investments South has become The Local Radio Company South 107.8 SouthCity FM is now 107.8FM The Saint Star 107.9 Cambridge is now Star 107 (Cambridge/Ely) Star 107.1 Ely has changed to Fen Radio 107.5 The Pulse/West Yorkshire’s Classic Gold is now known as The Pulse/Pulse Classic Gold West Yorkshire’s Classic Gold has become Pulse Classic Gold 96.3 QFM is now Q96 96.4 FM The Wave (was Sound Wave) is now 96.4 FM The Wave The Wave 96.5 FM has changed to Radio Wave 96.5 FM

Stations with revised TSAs are: Brighton’s Juice 107.2 (284,636), Real Radio Wales (1,620,428), 107 Star FM Cambridge/Ely (254,047), Lantern FM 96.2 (123,700) and 106.9 Silk FM (166,201).

TSA Population Updates

RAJAR updates the population figures for all stations once every year. The updates for 2004 are based on projections from JICPOPs (Joint Industry Committee for Population Statistics). The National population has changed from 48,384,000 to 48,862,000 for June 2004. The June figure also incorporates the Isle of Man population for the first time (63,000).

Ethnic Background

The Ethnic Background classification question was revised from the beginning of Quarter 2 2004. The question now incorporates two new categories of Black Asian and Asian British.

15-24 Boost Placement

Quarter 2 saw the introduction of a targeted boost designed to increase the proportion of 15-24 year old respondents.

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