July cinema admissions lag behind pre-pandemic levels

July cinema admissions lag behind pre-pandemic levels

The UK’s cinema admissions in July totalled 13.3 million, the biggest month of 2022, but still lagged behind 2019 levels.

Pearl & Dean’s monthly report found admissions had surpassed 2021 by 71.4%, but they were still 28.7% behind July 2019 which saw releases like Toy Story 4, The Lion King and Spider-man: Far from Home.

Overall July admissions were at 76% of pre-pandemic levels when averaged across July 2017 to 2019.

Last month’s biggest films were Minions: The Rise of Gru (pictured, main image), Marvel’s Thor: Love and Thunder and Baz Luhrmann’s Elvis which took in £33.5m, £30.8m and £13.7m respectively.

The moving annual total, the aggregate figure for admissions over 12 months, has increased to 130.8 million (up by four times on 2021, when cinemas were forced to shut down for several months as part of Covid-19 restrictions). The year-to-date total (from January to July this year) is now 75 million.

Anticipated releases for September include Olivia Wilde’s Don’t Worry Darling starring Florence Pugh and Harry Styles, and a variety of horror films include Smile, Crime of the Future, and Bodies, Bodies, Bodies, and murder mystery See How They Run. 

Meanwhile for middle and older aged audiences films such as The Forgiven, Three Thousand Years of Longing, Ticket to Paradise and Mrs Harris Goes to Paris were listed.

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