The Independent Television Commission has just released the latest figures for subscribers to broadband cable, claiming a rise of 168,000 in the last twelve months to 459,000. The take-up rate has also increased during this period, rising from 20.5% to 21.6% in the last quarter.
The average broadband cable subscriber now pays £21.74 per month, according to the statistics, an increase of £1.11 on last year. The rise is being accredited to Sky Sports changing to subscription in September 1992. Annualised gross revenue from broadband cable TV has been calculated at £102m net for the 12 months, not including revenue from telecommunications services.
Apr93
Apr-92
Number of op. franchises
58
51
Broadband homes passed
2,127,895
1,419,310
Broadband homes connected
458,000
291,419
Average pene.
21.60%
20.50%
Pay/basic ratio*
165%
121%
* Pay/basic ratio is a measure of the number of subscriptions to the pay channels as a percentage of total subscribers
