Immediate Media has promoted Cath Waller as managing director of advertising.
Waller has been given overall responsibility for the special-interest publisher’s commercial team and will report to Sean Cornwell, CEO of Immediate Platforms.
She has worked at Immediate since its formation in 2011 and was previously commercial director of the company’s content studio, Imagine, which she launched in 2016.
Following Waller’s appointment, partnerships director Beth Shirazi will lead the Imagine Partnerships team. while commercial content director Jonathan Bown will lead Imagine Studio.