Free Magazine Model Here To Stay
The budding free magazine industry will not replicate the paid-for market, but there is room for a small number of reasonably big free magazine brands.
This was the view of Mike Soutar, chief executive of ShortList Media, a panellist at yesterday’s MediaTel Group ‘Future of Consumer Magazines’ seminar held in London.
Soutar, creator of the highly successful free men’s magazine, ShortList (see
ABC Results Jul-Dec 2007:Shortlist Falls Just Short Of Circulation Target
ABC Results Jul-Dec 2007:Shortlist Falls Just Short Of Circulation Target
ABC Results Jul-Dec 2007:Shortlist Falls Just Short Of Circulation Target
ABC Results Jul-Dec 2007:Shortlist Falls Just Short Of Circulation Target
ABC Results Jul-Dec 2007:Shortlist Falls Just Short Of Circulation Target
ABC Results Jul-Dec 2007:Shortlist Falls Just Short Of Circulation Target
ABC Results Jul-Dec 2007:Shortlist Falls Just Short Of Circulation Target
ABC Results Jul-Dec 2007:Shortlist Falls Just Short Of Circulation Target
ABC Results Jul-Dec 2007:Shortlist Falls Just Short Of Circulation Target
ABC Results Jul-Dec 2007:Shortlist Falls Just Short Of Circulation Target www.mediatelgroup.co.uk