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Q Gold, a magazine for 60’s rock fans, is said to be the latest planned launch for Emap Metro who publish music glossy ‘Q’.
Managing director, Sue Hawken, was unavailable for comment this morning but sources have reported that the magazine is due to launch in the autumn targeting the thirty-something reader.
Q Gold will follow in the path of Q, which launched eight years ago and has built up a UK circulation of over 154,000 – placing it as one of the most successful titles in its market.
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Freq. | Circ | Audit | |||||||
000s | Period | ||||||||
Big | F | 249 | ABCJL-DEC92 | ||||||
Kerrang | W | 43 | Q M 154 | ||||||
Raw | F | 27 | 0 | ||||||
Smash Hits | F | 317 | 0 | ||||||
NME | W | 107 | 0 | ||||||
READERSHIP PROFILES – ADULTS % | |||||||||
15-24 | 25-34 | 35-44 | 45+ | ||||||
Big | 67 | 6 | 23 | 3 | |||||
Kerrang | 66 | 21 | 9 | 3 | |||||
Q | 48 | 35 | 13 | 4 | |||||
Raw | 74 | 15 | 7 | 3 | |||||
Select | 76 | 16 | 3 | 5 | |||||
Smash Hits | 61 | 13 | 17 | 10 | |||||
Melody Maker | 65 | 21 | 7 | 8 | |||||
NME | 61 | 26 | 8 | 6 | |||||
Vox | 64 | 25 | 9 | 1 |
Source: NRS Apr’92-Mar’93