Bountiful Cow has promoted head of AV Ian Daly to head of activation and tasked him with continuing the agency’s growth ambitions.
Daly has been at the media agency since October 2020 and previously worked at Bountiful Cow’s sister agency the7stars. In his new expanded role he is taksed with providing coherence for brands across all media channels and work closely with the strategy team to drive creativity and innovation holistically across the agency.
Ellie Roberts has also moved into a newly-created role of head of new business and marketing, after having been head of planning for more than four years.
Managing partner Zoe Hayward has also been given a broader remit for overseeing all client relationships and planning output.
(Main image, L-R: Murthy, Hayward, CEO Adam Foley, Roberts, and Daly)