Bartlett sells Social Chain agency
![Bartlett sells Social Chain agency Bartlett sells Social Chain agency](https://the-media-leader.com/wp-content/uploads/2023/02/Steven_Bartlett-Wikimedia-Commons.jpg)
Media, marketing and tech company Brave Bison has acquired Social Chain, the social media marketing agency founded by celebrity entrepreneur Steven Bartlett.
Brave Bison has bought Social Chain for an initial £7.7m but payments could exceed £16m depending on company performance. Social Chain is expected to generate £13.8m in revenue this year and its clients include Amazon, TikTok, KFC and AppleBeats.
Bartlett, who fronts the popular The Diary of a CEO podcast and appears on BBC’s Dragon’s Den programme, founded the Manchester-based agency as an 18-year-old in 2014.
Social Chain CEO Pete Metcalfe will join Brave Bison’s leadership team.