Online media heavyweight MSN has announced further growth in its UK Revenue Team, recruiting seven new members, to help drive digital marketing revenues throughout 2005.The sales team consists of 43 people in four teams; Agency Sales, Direct Client; Business Operations and Sales Strategy and Planning. The company expansion sees Kathryn Shannon join as Agency Sales… Continue reading MSN Restructures To Drive Digital Marketing Revenues

Satellite giant BSkyB has announced plans to launch its digital text service on Freeview, hoping to tempt potential subscribers away from the free-to-air system with a further demonstration of its own-brand satellite content services.Sky Text will be available in December to all digital terrestrial viewers and will add a further 3.7 million Freeview households to… Continue reading Sky To Launch Text Service On Freeview

TV ratings body BARB has announced the first results of its much anticipated lifestyle survey, with data for July, August and September 2004 now available.Results from the survey included findings that 19% of 25-34 year olds spend over £100 on CD’s and tapes and that around 25% of adults shop online, with 25-44 year olds… Continue reading First Results From BARB’s Lifestyle Survey Published

Direct mail and promotional agency Red Cell Response have launched a new set of awards to commemorate the best advertising executions the creative world has to offer.The selected ads are from the UK and overseas and are a mixture of classic direct mail and new media work.Among the top 20 is the controversial Artery campaign… Continue reading Red Cell Launches New Advertising Awards

Future Publishing has today announced its acquisition of Beach Magazines and Publishing Ltd and its three magazines Junior, Junior Pregnancy and Wedding Day.The initial sale price was £1.5 million and this will go up to a further £1.5 million in a year if the business meets certain targets.This is Future’s second purchase this month after… Continue reading Future Expands Portolio With Beach Acquisition