Katherine Page

Katherine Page is a freelance consultant specialising in media audience measurement in the UK and elsewhere. In the UK, she is the Technical Consultant to two ‘joint industry currencies’ providing audience estimates: The Publishers Audience Measurement Company (PAMCo) and Route – Outdoor Media Analytics. As an industry expert with over 30 years’ experience, she also produces a number of overviews of the latest developments in international audience measurement, including ones for the PDRF – now asi’s International Publishing & Data Conference – and EMRO (European Media Research Organisation) Katherine started her career working for a magazine publisher and went on to work for a number of leading market research agencies in the UK before becoming an independent consultant in 2007.