Babs Kehinde

Babs is a seasoned executive with decades of experience in sales, business development and strategy across several successful media and technology companies. As Senior Director, Publisher Development, he is responsible for growing the company’s publisher relationship with a current focus on Audience data trading, PMP, programmatic video and in-app monetisation. Prior to PubMatic, Babs held various director-level positions at OpenX, Essence, Yahoo!, playing a key role in their business development efforts. He has deep insights into the ad technology market.