Following AA/WARC’s latest advertising spend forecast, we look at mediums predicted to show positive ad spend in 2025. While AA/WARC forecasts the total digital medium to have the strongest growth (increasing by 7% to £33.54bn), the out of home sector follows closely behind with an increase of 6.8% in 2025 (£1.56bn). The next best performing… Continue reading Out of home on the rise

This week we take a look at DCM’s forecasts for some end of year releases. Gladiator II the long awaited sequel to the Oscar winning film starring Paul Mescal, Denzel Washington and Pedro Pascal, is forecasted to deliver 8.7 16-34 Men TVRs. Red One, the action packed Christmas film starring Dwayne Johnson and Chris Evans,… Continue reading End of Year Crackers

This week we take a look at Netflix subscription packages, using the figures from YouGov’s Video and Voice survey, available exclusively in the Consumer Surveys app. Netflix currently has three different subscriptions levels, the standard £10.99 monthly price, the newer reduced-price version with adverts at £4.99 per month, or a premium 4K & HDR version… Continue reading We’ve Been Ad

For more RAJAR data head to the Radio section of Adwanted Connected.

This week we take a look at DCM’s forecasts for some upcoming autumn releases. The biggest film release during this period looks to be the third film in the beloved Paddington series, titled Paddington in Peru. It’s forecasted to deliver 13.3 Housepersons with Children (HPCH) TVRs, when it is released in November. The adaptation of… Continue reading Cinema TVRs Forecast: 2024 Autumn Releases

Full report available at: Adwanted> Connected > Consumer Surveys