Connected TV World Summit
The Number-One thought-leadership event for the international TV distribution market.
12-13 March, 2024
The director of sales, international, at Acast shares her bravest moment and the value of “slow media”.
Holding groups are increasingly using “principal-based” media trading models, but their lack of transparency goes against any progress made in client trust.
The way budgets are set needs to reflect the turbulent times marketing finds itself in. Old tools are no longer equipped to do the job.
As women navigate personal and professional transitions, the concept of resilience takes on new meaning. It’s about setting a new precedent for success.
The organisation intends to impose its first-ever fine on Apple in the region of €500m next month.
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Move away from “perfection” and start embracing change, implementing stronger employee value propositions and investing in the talent of tomorrow.
We need metrics that are comparable on a like-for-like basis while recognising that no one single metric shows the best result.
The actions that the industry takes now will have big repercussions further down the line and, if you do nothing, don’t expect a happy ending.