Ozone, previously Ozone Project, has partnered with Autovia, a specialist automotive media business.
The partnership will bring Autovia’s brands in to Ozone’s audience sell, and use its publisher services to help grow digital revenues.
Autovia was previously part of the Dennis Group, and split as its own specialist business in 2021, with titles such as Auto Express, CarThrottle, Driver Power, drivingelectric, Carbuyer, evo, buyacar and Octane.
Ozone provides a single point of access to premium audiences, connecting advertisers to premium publishers. It has also recently signed other publishers such as Asian Media Group, Buzzfeed UK, and HuffPost UK.