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HELLO! launches outdoor partnership for video series

HELLO! launches outdoor partnership for video series
Andrea McClean and Nick Ede
News in brief

HELLO! has partnered with outdoor media owner Limited Space to launch a new video series called “HELLO! Hits”.

Hosted by former Loose Women star Andrea McLean and brand expert Nick Ede, each episode will see the duo scout out top places to go, looks to shop and events to attend across the UK, giving tips on the ultimate day out and upcoming trends.

The new series will be streamed on hellomagazine.com, social platforms and Limited Space’s digital media network in UK shopping malls, while also being featured in HELLO!‘s print and digital edition, with complementary banner media and newsletter distribution.

Adwanted UK is the trusted delivery partner for three essential services which deliver accountability, standardisation, and audience data for the out-of-home industry. Playout is Outsmart’s new system to centralise and standardise playout reporting data across all outdoor media owners in the UK. SPACE is the industry’s comprehensive inventory database delivered through a collaboration between IPAO and Outsmart. The RouteAPI is a SaaS solution which delivers the ooh industry’s audience data quickly and simply into clients’ systems. Contact us for more information on SPACE, J-ET, Audiotrack or our data engines.

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