TV operators face a “creative tension” with global digital platforms because of their structural approaches to regional versus global ecosystems.
More Tv articles
Stop being ashamed. There is an abundance of fantastic work and innovation taking us on the journey back to a proud industry.
BBC director-general Tim Davie set out a plan for more investment in BBC Studios as it looks to reform the licence fee.
Everything about the BBC’s decision to launch ads on podcasts in the UK seems political, writes the editor-in-chief.
Many of the UK’s most trusted and experienced leaders in media and advertising are once again joining forces to judge this year’s awards.
Commercial TV operators could explore mergers, changing their business model or expanding into other activities, but those all pose challenges. Diversifying core capabilities might be the best answer yet.
The Media Leader columnist and Creativebrief editorial director Nicola Kemp joins Omar Oakes and Jack Benjamin for this candid discussion of the biggest stories in media and advertising this week.
The broadcaster’s new investment initiative aims to find new revenue from non-traditional business founders who have been “overlooked” by the venture capital funding ecosystem.
The BBC is considering introducing ads in selected podcasts on commercial sites in the UK, but there is some criticism to the news.
Media trading currencies remain crude in an era that demands sophistication. TV can lead the push to change this amid the abundance of data and research available.