Many of the UK’s most trusted and experienced leaders in media and advertising are once again joining forces to judge this year’s awards.
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Lucy Luke, Snap’s UK head of partnerships, sat down with reporter Jack Benjamin to discuss the company’s strategy of working with publishers and, increasingly, creators.
The video offering is designed to better help advertisers engage with MailOnline’s vertical video audiences across its website, app and social media accounts.
The division incorporates a “fully blended” editorial and commercial team that will look to serve multimedia content both to audiences and advertising partners.
The Media Leader columnist and Creativebrief editorial director Nicola Kemp joins Omar Oakes and Jack Benjamin for this candid discussion of the biggest stories in media and advertising this week.
Tabloids’ influence may be waning, but their ability to create a sophisticated political plot remains. Expect more this year.
Sky Media’s client and marketing chief shares her dream Glastonbury line-up and what’s coming up in conversations with clients.
Understanding the environmental impact of both print and digital advertising is crucial for brands to make sustainable choices that benefit consumers and society.
The AI company already has agreements with Axel Springer and AP.
The insurance provider launched “the most disastrous campaign ever” with the help of special builds.