Nearly three-quarters of senior marketers believe organisational structure is holding them back.
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Agency founder Sadie Groom says representation of women on the “technical” part of the TV sector is between 9% and 15% at conferences.
While ITV is under consideration, Sky and Channel 4 informed The Media Leader that they would not be accepting such ads.
The independent commercial radio station has launched a campaign across TV, OOH and social.
There are just a few days left to enter this year’s awards, especially for entrants who want to take advantage of the early-bird deadline.
| Maria Iu
Some of The Media Leader’s Top 50 Women Gamechangers in TV discussed their main takeaways from Connected TV World Summit.
Watch: Omar Oakes is joined by Bloomberg Media’s Phil Robinson and Havas Media Network UK’s chief planning officer, Jackie Lyons. They delve into the transformative impact of incorporating insights and data tools into your advertising strategy.
The Guardian, followed by The Independent, had the highest reach among “qualities” according to the latest Pamco data.
Should advertisers, media agencies, DSPs, SSPs, content verification providers and media auditors take more responsibility over made-for-advertising sites?
The collective has partnered with the Diversity Standards Collective for the research.